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New Jersey Home Care CEO Calls for State Policy Overhaul as Caregiver Shortage Leaves Families Without Service Access
Endurance Home Care CEO Andrew Schwartz published an opinion piece in NJ.com on August 30, 2026, stating that large areas of New Jersey outside major urban centers have limited or no reliable access to in-home care as the state faces a severe caregiver shortage, according to the publication.

Healthcare Communications Platform Releases Healthgrades Profile Management Guide Citing 63% Patient Review Reliance
Healthcare communications platform Emitrr published a comprehensive Healthgrades profile management guide on August 30, 2026, citing research that 63 percent of patients consult online reviews before selecting a physician, according to the company’s blog post.

South Carolina Senior Living Operator Launches Two-Tier Home Care Program to Serve Residents Outside Traditional Communities
Cumberland Village, a single-site senior living operator in South Carolina, launched Cumberland Village at Home in August 2026 to deliver personal care and concierge services to older adults living independently outside the company’s 167-unit campus, according to Senior Housing News.

Five States Allow Enhanced Life Estate Deed to Shield Homes from Medicaid Estate Recovery After Nursing Home Care
Federal Medicaid law requires states to recover long-term care costs from the estates of deceased recipients aged 55 or older, but an enhanced life estate deed—recognized in Florida, Michigan, Texas, Vermont, and West Virginia—transfers a home to heirs at death outside probate, placing it beyond the

Home Care CEO Publishes Dual-Data Framework After Identifying Growth Blind Spots in Quantitative-Only and Qualitative-Only Tracking
Home care agency owners who track only quantitative metrics like caregiver turnover and billable hours miss emerging customer service problems, while those focused solely on qualitative feedback overlook stagnating growth, according to a framework published August 26 by Visiting Angels CEO Joan Ekob

Four Senior Living Operators Shift Event Strategy from Open Houses to 20-Guest Targeted Programming
Four senior living operators have replaced broad open-house events with invitation-only gatherings of 20 to 25 prospects, shifting event goals from lead generation to relationship building as occupancy rates rise and waitlists lengthen across the sector, according to Senior Housing News.